NEIT Launches Super Bowl Ad Campaign

TommyDeNucciCampaign features accomplished filmmaker and New England Tech graduate Tommy DeNucci

East Greenwich, RI – New England Institute of Technology has launched a new ad campaign featuring notable alumnus and accomplished filmmaker, Tommy DeNucci. The university will run a 30-second spot during the Sunday, February 7 Super Bowl, and has begun running 15-second teaser ads leading up to the big game. The 30-second ad will not be unveiled until Super Bowl Sunday, but the university has released a three-minute film narrated by DeNucci, that tells the story of how he went “from New England Tech to Hollywood.”

“Tommy has a great story–the kind of success story we are proud of and we want to showcase,” stated Richard Gouse, President of New England Institute of Technology. “Tommy has credited New England Tech with giving him the skills and the confidence to thrive in the film industry.  That’s our mission. We help equip our students with the skills needed to succeed in the real world. We have a network of successful alumni across a wide array of industries and fields. Our graduates have gone on to become successful video game designers, filmmakers, IT technicians, 3D printing experts, engineers, nurses, occupational therapists, architects, police officers, and much more. We want to tell these stories, and what better platform than an ad during the Super Bowl.”

DeNucci, a Cranston, Rhode Island resident and 2005 graduate of New England Tech, has achieved great success in the film industry. An accomplished writer, actor, and director, he has been involved in the production of over fifteen feature films, including the upcoming Vinny Paz movie, which was directed by Martin Scorsese. He wrote, directed, and starred in a film that is now featured on Netflix and just finished directing a feature length film in Los Angeles.

The Super Bowl ad will run on WPRI, Channel 12, in the Rhode Island media market.

To view the three-minute film, visit www.neit.edu/tom